Packaging Campaign
Role: art direction and design / Skills: conceptual, motion, print, digital and web design
Gordon's new packaging campaign reflects the same change and innovation they've brought into its new packaging design and has made a splash in its industry with new use of color and typography. For this project, I created print ads, two promotional videos, a landing page layout, and A/B web banners.
Trade Ads
Promo Videos
30-second promotional video
15-second promotional video
Landing Page
Web Banners:
Design and layout
